Overview
Digital Twin
An evidence-first read of your market: your business baseline, pinned and discovered competitors, analyses and ranked recommendations that hand off to the right module.
On this page
Digital Twin studies your business and its market from evidence — your website, your competitors’ sites and what your Unobits modules already know — and turns that into ranked recommendations with the evidence behind each one and where to act on it.
- Open
- View Digital Twin — the Admin role includes it
- Change its setup, competitors and sources
- Manage Digital Twin — granted individually, or through the Developer and Operations presets
- Full analyses
- Enterprise. Other plans keep competitor tracking and sources
- Where
- System Engine → Digital Twin (
/system-engine/twin)
| Pill | What it answers |
|---|---|
| Overview | Your business baseline, pinned competitors, the market radar and the top moves |
| Recommendations | What to do next, ranked, and where to do it |
| Analysis | The research behind the recommendations, with evidence and freshness |
| Sources | The evidence Twin works from, yours and competitors’ |
| Updates | Changes in your market, alerts, and refresh status |
| Data flow | How a source became an analysis, then a recommendation, then an action |
The baseline#
Twin starts from what Unobits already knows about you — the organization profile, Finance settings, CRM — and asks you to confirm it, showing where each value came from. Keep the company profile in Admin → Organization current: Twin treats it as truth instead of guessing from your website.
Twin and Web Elements#
Web Elements watches your own sites and reports the facts. Twin draws the conclusions: “three competitors are repositioning” is Twin; “this page changed” is Web Elements.